Lynx Grills, a luxury grill retailer, came to us because of the work they had seen us do with other high-end appliance companies. They employed us to re-design, re-engineer and re-think their web strategy. Lynx had recently gone through a brand refresh and wanted their online brand to match the quality of their product.
The challenge for Lynx Grills was to add value to an already-established and largely-successful business. Lynx saw the work we’d done for other companies in their market and tasked us with not only building a website that complimented their brand and products but also building a tool that would make day-to-day tasks in the business easier.
The custom design center allows you to select the products you want and submit a request for a quote from your local Lynx dealer. It also gives users the option to request a custom design from a professional based on the items in their wishlist.
With access to hundres of recipes from Lynx culinary professionals, we built a categorized and filtered recipes page to help users explore new recipes to try out on their Lynx products.
Lynx received a website that exudes the same luxury as the products they sell. Working with Cybernautic, Lynx saw an increased flow of customers and a website that could handle it.